{"id":196,"date":"2023-02-23T13:20:43","date_gmt":"2023-02-23T13:20:43","guid":{"rendered":"https:\/\/www.marlenehaindl.com\/?page_id=196"},"modified":"2023-04-06T11:41:43","modified_gmt":"2023-04-06T11:41:43","slug":"advertisement","status":"publish","type":"page","link":"https:\/\/www.marlenehaindl.com\/?page_id=196","title":{"rendered":"ADVERTISEMENT"},"content":{"rendered":"\n<p style=\"font-style:normal;font-weight:300\">During my time at the advertisement agency, I was also able to work on campaigns, pitches for new clients and so-called gold ideas. Gold ideas are ideas that could potentially win prizes in the most prestigious advertising competitions. Even though graphic design was my main task, I learned a lot while taking part in these classic advertisement projects. <\/p>\n\n\n\n<hr class=\"wp-block-separator alignwide has-text-color has-tertiary-color has-alpha-channel-opacity has-tertiary-background-color has-background\"\/>\n\n\n\n<div class=\"wp-block-group alignwide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--60);padding-right:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--60);flex-basis:100%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-98bb686d wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-355c4241 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"426\" src=\"https:\/\/www.marlenehaindl.com\/wp-content\/uploads\/2023\/04\/U-Bahn-Citylight_COVER.jpg\" alt=\"\" class=\"wp-image-887\" srcset=\"https:\/\/www.marlenehaindl.com\/wp-content\/uploads\/2023\/04\/U-Bahn-Citylight_COVER.jpg 640w, https:\/\/www.marlenehaindl.com\/wp-content\/uploads\/2023\/04\/U-Bahn-Citylight_COVER-300x200.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-normal-font-size\" style=\"letter-spacing:1px\">BAHNFAHREN IM S\u00dcDWESTEN | WORK PROJECT<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-98bb686d wp-block-group-is-layout-flex\">\n<p class=\"has-small-font-size\" style=\"font-style:normal;font-weight:300\">Deutsche Bahn sub-brand BAHNFAHREN IM S\u00dcDWESTEN needed a new campaign-look which I developed with my colleagues, as well as the campaign idea. <\/p>\n\n\n\n<p class=\"has-link-color has-small-font-size wp-elements-9d3936ed58cfd200361dbe1a0b6eb2d4\"><a href=\"https:\/\/www.marlenehaindl.com\/?page_id=894\">Learn more<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-98bb686d wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-355c4241 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"426\" src=\"https:\/\/www.marlenehaindl.com\/wp-content\/uploads\/2023\/04\/WAMS_Pitch_Sonntagsgeschichten_Layout_Illu_quer_v01_COVER.jpg\" alt=\"\" class=\"wp-image-891\" srcset=\"https:\/\/www.marlenehaindl.com\/wp-content\/uploads\/2023\/04\/WAMS_Pitch_Sonntagsgeschichten_Layout_Illu_quer_v01_COVER.jpg 640w, https:\/\/www.marlenehaindl.com\/wp-content\/uploads\/2023\/04\/WAMS_Pitch_Sonntagsgeschichten_Layout_Illu_quer_v01_COVER-300x200.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-normal-font-size\" style=\"letter-spacing:1px\">WELT AM SONNTAG | WORK PROJECT<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-98bb686d wp-block-group-is-layout-flex\">\n<p class=\"has-small-font-size\" style=\"font-style:normal;font-weight:300\">For renowned newspaper WELT, specifically their special edition for Sundays, we pitched a campaign concept. <\/p>\n\n\n\n<p class=\"has-link-color has-small-font-size wp-elements-e2bae35aaa2e9b9c1c26fbc37a94c8f7\"><a href=\"https:\/\/www.marlenehaindl.com\/?page_id=912\">Learn more<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>During my time at the advertisement agency, I was also able to work on campaigns, pitches for new clients and so-called gold ideas. Gold ideas are ideas that could potentially win prizes in the most prestigious advertising competitions. Even though graphic design was my main task, I learned a lot while taking part in these [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-196","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.marlenehaindl.com\/index.php?rest_route=\/wp\/v2\/pages\/196","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.marlenehaindl.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.marlenehaindl.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.marlenehaindl.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marlenehaindl.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=196"}],"version-history":[{"count":15,"href":"https:\/\/www.marlenehaindl.com\/index.php?rest_route=\/wp\/v2\/pages\/196\/revisions"}],"predecessor-version":[{"id":981,"href":"https:\/\/www.marlenehaindl.com\/index.php?rest_route=\/wp\/v2\/pages\/196\/revisions\/981"}],"wp:attachment":[{"href":"https:\/\/www.marlenehaindl.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=196"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}